How To Make Rollup Banners Work For You

Apr 08, 2018   .   4 mins read

Rollup Banners also known as Pullup banners have come to stay and they are not going anywhere any time soon. They are everywhere you go now. From the rollup banner or large format printing on the corner of the street to the banners visible at events and exhibitions, they help companies promote products, services and help them grow their brands. They have become so popular and you can also tap into the opportunity with Kiakiaprint.

We produce durable and well-designed pullup banners for your business. However, there are some things or factors one must consider before thinking of getting or designing a rollup banner. Getting all the considerations wrong may defeat the objectives. No matter the location, a poorly designed and not well-thought out banner will have a negligible effect on the growth of the brand.

Here are 4 things you must consider when designing pullup banners.

Never forget your brand colours and information on the rollup banners

Most brands make the mistake of using colours all in the name of designing a rollup banner. If you have a brand image that uses yellow and blue, you just make the design of the banner reflect those colours without trying to do much. Your logo and corporate identity must be visible.

All these are part of growing your brand. Other details such as phone number, website, QR code and specific information must also be included though with minimal text. These details must be formatted in a good way so as not to put off the customer.

Ensure you have clear goals in mind

Why do I want a rollup banner? What am I hoping to achieve with the acquisition of a banner? Perhaps you are launching a new product or service, make your banner focus on that. If you have an event coming up, a big base banner specifically for the event is not a bad idea.

Clearly defined goals and objectives should be in mind before thinking of getting a new X-banner. There is no crime in having a myriad of banners for different events and purposes.

Relevant information must come first

It has been proven that people read from the top, rather from the bottom. Therefore, it is important to have relevant information at the top.

Ensure that the point you are trying to achieve by getting the banners is stated at the top as people, tables or other forms of obstruction can affect the visibility of the banners.

Call to Action is very important

After all the information on the rollup banner, it would not make business sense not to have a call to action. Why should people contact you after seeing your brand? Headlines are key in this regard. Take for instance; you have a special offer coming up.

You can decide to use this kind of headline such as “30% off ladies footwear.” This is attractive to ladies and gets them interested. However, if there’s no number of an individual they can get in touch with or an email they can contact for enquiries, it is shocking.

The interest at that point ends at just interest and doesn’t convert to sales.

Kiakiaprint supplies a range of rollup banner stands for businesses and companies anywhere in the world. We have a range of banners on our platform such as the X-Banners, Small base banners, big base banners and teardrop banners. We also have Flex Banners for any marketing objective you may have. Our banners come with retractable stands and carrier bags.

With our amazing print quality and turnaround time, you are assured of the best customized banners from us. ORDER NOW

 

 

 

 

Article by Ademola Kadiri Tags: rollup . banners . pullup
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